Humboldt Hot Air
Website Re-Design
Humboldt Hot Air is a community-centered internet radio station based in Arcata, CA, amplifying diverse voices across Humboldt County. With over 60 volunteer DJs broadcasting live and a two-week archive for listeners, the station provides unique, locally-focused content.
Client
Humboldt Hot Air
Services
Visual Design UI & UX Design
Industries
Music, Entertainment
Date
2024
Objectives:
Enhance the station's online presence with a modern and engaging design.
Improve the user experience for live and archived listening.
Reflect the station’s community-driven mission while showcasing its diverse content.
Process:
Research: Conducted user interviews with DJs and listeners to identify pain points and preferences. Stakeholder discussions revealed the need for a reliable and visually appealing music player.
Information Architecture: Streamlined navigation with clear paths to Live Radio, Archives, DJ Profiles, and Station Info.
Design: Developed wireframes and prototypes emphasizing a clean aesthetic and intuitive user flows. A redesigned music player with enhanced playback controls and playlist visibility became the focal point.
Testing: Iterative usability testing ensured seamless access to live streams and archives, addressing performance and accessibility issues.
The redesign of Humboldt Hot Air’s website transformed the user experience for both listeners and DJs. The new, professional design boosted community engagement, while the improved music player and responsive layout provided a seamless experience across devices. The Humboldt Hot Air Website is undergoing development with plans to launch the revamped website at the start of 2025.